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“We recently made the decision to purchase logo shirts for our entire staff. Bonnie and her staff at Alfie were wonderful to work with. She helped select the shirts that would work best for our needs and the ordering process was seamless. We had a few issues on our end with our logo and she was very helpful and patient as we sorted them out. And most important of all, the shirts look great and the staff is wearing them proudly!”

Barry Robinson
Vice President – Chamber Services and Membership Development
Michigan Chamber of Commerce


Yup, people like us.

We think it's because we're colorful, and love what we do. But it might be because we get such a kick creating great logo gear to make your business shine.
We're good with all that and we think you might want to know a little bit more about us. So here goes:

We believe people do the best they can everyday.
We believe punctuation is optional. and fun. and can be inconsistent.

We usually don't stay in the lines, on purpose. But we can, and will, especially if you ask us to.

So, what is Alfie all about?

We have been going through an interesting transformation. And we must confess, we've been a feeling a little spunky. We've updated our logo and company name, really thought about who we are and where we are headed. And for months now we've been reading the business books and hitting the webinars and learning all the corporate buzz words and lingo. And the question we've been trying to answer is: What's our value proposition? And it's a good question; a good answer is even better. And we found some really pretty sounding answers that strung together all of the right words about exceptional customer service and strategic partnerships. They were all very handsome and strong words, but really they didn't mean a whole lot.
So we began our search for the perfect answer and were directed to come up with a list of the company strengths and challenges and 10 words to describe our company.

Everyone shared their lists and to be honest, it kind of sounded like a personals ad. You know those ads in the back of the hip, trendy paper where people are In Search Of that perfect partner?
And that struck us as very telling. Because really, isn't that what business is about? It's about building business and building relationships. And we are great at it. It’s how we treat our clients and it’s how we treat each other.

So here’s our take on it:

Dynamic growth oriented WBE ISO meaningful long-term client relationships.
Likes: creative marketing strategies, meeting impossible deadlines, infusing customer delight into daily interactions and logoed dark chocolate.
Dislikes: “that’s not possible” thinking, sitting on the sidelines, phone tag and distorted logos.
Long distance relationship OK.